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🛡️ PMax bot traffic detected across 12% of display spend 🔁 FraudGuard · AdScope · PulseTrack — one platform, one login ⚡ Every click scored in real time, no polling delay 🎯 No annual contracts · Cancel anytime · Free 14-day trial 🛡️ PMax bot traffic detected across 12% of display spend 🔁 FraudGuard · AdScope · PulseTrack — one platform, one login ⚡ Every click scored in real time, no polling delay 🎯 No annual contracts · Cancel anytime · Free 14-day trial
Three Modules · One Platform · Built for the AI Era

Stop the bleed.
Reinvest what
you save.
Take the search.

FraudGuard stops invalid clicks in real time across Search, PMax, and Shopping — and defends your brand auctions from the tax you pay when no competitor is even bidding. AdScope reinvests every dollar saved into opportunities you'd never find manually. PulseTrack shows you exactly which competitor to take it from in Google's AI Overviews.

14-day free trial · Founding pricing locked · Cancel anytime · Global
Unlimited seats
No annual lock-in
Ex-Google built
Live Intelligence · 06:04 AEST
Critical
PMax bot traffic — 847 clicks · $1,240 · 0 conv
4 placements CTR >12%. Auto exclusion list generated.
RetailCo · FraudGuard · 08:47
→ Exclude 4 placements · save $1,240/mo
Warning
Brand auction uncontested — 3 keywords, no competitor bidding
Bid stepped down to floor automatically. Preview logged.
TravelCo · FraudGuard · 06:01
→ Review dry-run, enable live mutate
Critical
Wasted spend — "car insurance quotes online" $890/mo, 0 conversions/90d
High cost, zero recorded conversions across the full lookback window.
InsureCo · AdScope · 06:02
→ Add as negative keyword
Insight
Car Insurance Exact — budget-capped, not performance-capped
Losing impression share to budget while converting efficiently.
CTM · AdScope · 06:03
→ Reinvest this week's savings here
AEO Alert
Competitor entered your AI Overview — "compare car insurance"
Budget Direct now cited in Google AI answer for #1 query.
CTM · PulseTrack · 06:04
→ Review content strategy for this query
6Accounts
$41kDaily spend
5Alerts fired
↑22%ROAS lift
$2.5BMarket by 2030
0Competitors fix it
3Modules in one
$129Starting USD/mo
The three-module loop

Protect. Optimise.
Grow.

No competitor does all three. TrafficGuard and ClickCease stop at protect. Optmyzr stops at optimise. Nobody connects what you saved to what you should do next, or to where you should take it. Sentry Ads connects all three.

🛡️
FraudGuard
Real-time invalid-traffic prevention across Search, PMax, and Shopping. Device fingerprinting catches what IP blocking misses. Cross-client intelligence blocks known-bad sources before they reach you. Brand auction defense stops you paying premium bids when no competitor is even bidding.
Protect
🔁
AdScope
Every dollar saved gets reinvested into opportunities you'd never find manually. Finds underinvested keywords using engagement signals — so accounts without enough conversions for Smart Bidding still get optimised. One-click apply, with full undo.
Optimise
🔍
PulseTrack
See exactly where you stand in Google's AI Overviews against every competitor. Track SERP position, AI citation rate, and competitor brand CPC estimates — daily.
Grow
The honest part

How click fraud protection actually works — and what nobody in this industry will tell you.

Every vendor in this category, including us, has the same physical limitation: the first click happens on Google's servers, before any tool on earth can intervene. It's billed before your landing page even loads.

What actually happens is this: the fraudulent click is detected, the source is excluded within seconds, and every subsequent click from that source is blocked. In a 50-click attack, you pay for one and avoid forty-nine.

That's genuinely valuable. It's also not what the marketing says.

Sentry Ads is the only tool in this category that tells you the truth about the mechanism — because every experienced paid search practitioner already knows it, and watching vendors pretend otherwise is insulting.

🌐

Block sources before they reach you

A source confirmed fraudulent on one client's account is pre-excluded across every other client's, hash-only, before it ever gets a first click on yours.

🚫

Block placements before a single impression serves

Known low-quality PMax placements are excluded proactively from your curated list — not discovered after they've already billed you.

⏱️

Catch attacks at click five, not click five hundred

A source crossing a velocity threshold gets the whole source excluded immediately, instead of re-evaluating each click from scratch.

What Sentry Ads does

Built for agencies.
Not dashboards.

Every feature is proactive. Every insight has a recommended action. Every alert fires before you log in.

🛡️
01

PMax Bot & IVT Detection

CTR anomaly detection, VTC inflation flagging, incentivised traffic fingerprinting. Exclusions apply directly via the Google Ads API — preview in dry-run, then go live with one click.

Live
02

Continuous Detection, Weekly AI Report

FraudGuard scores every click in real time as it happens — no batch delay. Every account gets a full audit re-run weekly, with an AI-written narrative explaining what changed and why.

Live
03

AI Narratives

Every alert and weekly report includes an AI-written explanation. Paste straight into your client email with minor edits. 3–4 hours of reporting saved per week, per client.

Live
📊
04

Cross-Platform Analytics

Google Ads + GA4 in one view today — landing page quality and traffic signals reconciled straight from your account. Meta and Bing joining next.

Live
🔍
05

SERP + AEO Intelligence

Track AI Overview appearances for your clients' key queries. Flags in your weekly report when a competitor enters an AI Overview you own. Monitors People Also Ask and featured snippet changes.

Live
🎯
06

Bidding Strategy Audit

tROAS, tCPA, and Manual CPC validation. Flags campaigns with insufficient conversion volume for smart bidding. Surfaces underperforming strategies with migration recommendations.

Live
📈
07

Engagement Quality Score

Ranks keywords by CTR, Landing Page Experience, and Expected CTR — real Google Ads signal, no conversion data required. Built for accounts that don't have 30+ conversions/month for Smart Bidding yet.

Live
📱
08

Reinvestment Recommendations

Every dollar FraudGuard saves gets matched to a real opportunity your account is already proving works — budget-capped campaigns, Quality Score arbitrage, PMax assets ready to scale. Ranked, not just listed.

Live
🏢
09

White-Label Reports

Your branding, your domain, your client's eyes. AdScope stays invisible. Pro agencies can resell Sentry Ads intelligence as their own proprietary product.

Coming soon
Product roadmap

What we're building.

Transparent, public roadmap. Every feature traces back to a real agency pain point from G2, Trustpilot, Reddit, or our own beta clients.

● Phase 1 — LiveCore Platform
Google Ads MCC audit engine — 11 sections
PMax bot + IVT detection + exclusion lists
Cross-client fraud intelligence network
Brand auction defense + automated bid stepping
Target Impression Share CPC ceiling projection
AI weekly audit narratives
Google OAuth2 seamless connection
SQR keyword harvesting engine
Engagement Quality Score — no conversions needed
Reinvestment recommendations engine
SERP + AEO tracking module
GA4 traffic + landing page quality signals
Self-serve signup + role-based team access
● Phase 2 — BuildingCross-Platform
Microsoft Ads (Bing) API integrationComing next
Meta Ads creative fatigue alerts (frequency + reach saturation)
Search partner network quality scoring
Google Search Console integration
Standalone founding USD pricing, live billing
White-label dashboard + reports
Custom report branding per agency
● Phase 3 — RoadmapIntelligence Layer
OpenAI Ads read-only reporting
Bid strategy migration planner
Quick wins 0–30 day detection
Strategic roadmap 30–90 day builder
B2SMB self-serve + training layer
In-platform guided tutorial system
Zapier + Make.com integrations
API access for enterprise / resellers
The honest comparison

Every competitor
stops at detection.

ClickCease doesn't support PMax. TrafficGuard charges 2% of your spend. Optmyzr doesn't touch fraud at all. Nobody connects prevention to reinvestment to growth.

★ Sentry Ads
Sentry Ads
$129
/mo · cancel anytime
  • Blocks clicks 2 through N
  • Blocks the literal first click (nobody can)
  • Says so honestly
  • Cross-client fraud network
  • PMax placement protection
  • Brand auction defense
  • Works without conversion volume
  • Reinvests recovered spend
  • SERP + AEO intelligence
ClickCease
$69
/mo · cancel anytime
  • Blocks clicks 2 through N
  • Blocks the literal first click (nobody can)
  • Says so honestly
  • Cross-client fraud network
  • PMax placement protection
  • Brand auction defense
  • Works without conversion volume
  • Reinvests recovered spend
  • SERP + AEO intelligence
TrafficGuard
2%
of ad spend · scales against you
  • Blocks clicks 2 through N
  • Blocks the literal first click (nobody can)
  • Says so honestly
  • Cross-client fraud network
  • PMax placement protection
  • Brand auction defense
  • Works without conversion volume
  • Reinvests recovered spend
  • SERP + AEO intelligence
Optmyzr
$209+
/mo · scales with spend
  • Blocks clicks 2 through N
  • Blocks the literal first click (nobody can)
  • Says so honestly
  • Cross-client fraud network
  • PMax placement protection
  • Brand auction defense
  • Works without conversion volume
  • Reinvests recovered spend
  • SERP + AEO intelligence
Pricing

Flat. Fair.
No surprises.

No per-account fees. No spend-based tiers. No annual contracts. Founding pricing locked at sign-up.

Starter
$129
/mo USD · cancel anytime
Boutique agencies. Unlimited team seats.
  • Up to 3 ad accounts
  • Unlimited team seats
  • Google Ads API — seamless
  • FraudGuard — Search real-time protection
  • AdScope — reinvestment engine core
  • Real-time fraud scoring, no delay
  • AI weekly narrative report
  • CSV free tier included
Most Popular
Growth
$349
/mo USD · cancel anytime
Mid-size agencies. Unlimited team seats.
  • Up to 10 ad accounts
  • Unlimited team seats
  • Everything in Starter
  • FraudGuard — PMax + Shopping + brand auction defense
  • PulseTrack — SERP + AEO tracking
  • Engagement Quality Score keyword expansion
  • Cross-platform analytics
  • Custom fraud-detection controls
$699
Agency Pro /mo USD
Unlimited accounts · Unlimited team seats · Everything in Growth · Bing FraudGuard · Multi-competitor brand auction defense · White-label reports · Priority support + onboarding call
🛡️

14-Day Money-Back Guarantee

If Sentry Ads doesn't find wasted spend or invalid traffic in your first two weeks, full refund. No forms. No friction. No questions.

Prefer to buy one module at a time?

Every module is available standalone — the bundle is just the obviously smarter buy.

FraudGuard
$79
/mo USD
Real-time protection + brand auction defense
AdScope
$79
/mo USD
Reinvestment engine, Engagement Quality Score
PulseTrack
$99
/mo USD
SERP + AEO tracking, competitor intelligence
🧮

Buy modules separately: $79 + $79 + $99/mo.

Or get all three in Growth for $349/mo — one bill, one login, one support line.

Get started

Start free.
Lock in founding pricing.

We're personally onboarding the first 50 agencies globally. Founding members get their rate locked forever — no matter how pricing changes later.

14-day free trial, card required · Cancel anytime · Global

Start your free trial

14-day free trial, card required · Cancel anytime

Get a free account audit

A real AdScope audit of your Google Ads account — no card, no trial, just the report.

In Google Ads, go to Admin → Access and security → Users and invite hello@sentriads.com with at least Read-only access, then enter your Customer ID below.

Read-only access · No card required · Takes about a minute